Midwich at ISE 2025
ISE is not just about showcasing the latest technology—it’s about fostering meaningful conversations and forging stronger industry relationships. The Midwich Group took full advantage of this opportunity, bringing together businesses from across the globe in one dynamic networking space. Our stand was thoughtfully designed to facilitate engaging discussions, offering the perfect setting for meetings, knowledge exchange and collaboration.
We were thrilled to host our valued customers, partners and colleagues - strengthening relationships and exploring new opportunities. From thought-provoking discussions to our much-anticipated networking drinks, the Midwich Group stand became a central hub for industry interaction. The power of collaboration was truly on display, demonstrating the strength of our AV community and the shared commitment to driving innovation.
AV on Air
A major highlight of our presence at ISE 2025 was the return of AV on Air. Manned by the Holdan team, AV on Air provided a platform for attendees to engage in insightful conversations.
Throughout the event, we recorded discussions covering key themes such as sustainability, emerging technology and the future of AV. One particularly standout moment was an exclusive book signing with Denise Hughes, author of Your Dream Job in Audio Visual: Don’t Just Fall Into AV, offering attendees valuable insights into navigating careers in this fast-evolving industry.
Sustainability takes centre stage
Sustainability has moved beyond being a mere talking point—it is now a fundamental requirement for businesses across the AV industry. At ISE 2025, Jenny Hicks, Head of Technology at Midwich Group, joined Inavate to discuss whether sustainability is a "want" or a "need" in today’s AV landscape.
This discussion, along with numerous other sessions throughout ISE, highlighted the growing emphasis on eco-conscious innovation. From energy-efficient displays to recyclable AV solutions, manufacturers and integrators are prioritising sustainability in a way that signals long-term commitment rather than short-term compliance.
Introducing Pixel IQ – the future of LED specification
ISE 2025 provided the perfect platform to unveil Pixel IQ, the industry’s most advanced LED configurator. Developed to revolutionise the LED specification process, it allows integrators, consultants and end-users to compare leading LED brands side by side.
With the ability to generate tailored technical proposals effortlessly, Pixel IQ streamlines decision-making, making the LED selection process faster, smarter and more efficient. The demand for this game-changing tool was clear, with Liam Winter, Head of LED at PSCo, conducting back-to-back demonstrations throughout the event.
Key trends shaping the future of AV
ISE continually showcases the biggest trends that will define the coming years. Here are some of the standout developments:
AI-powered innovation: From AI-driven collaboration tools to content automation, AI is expected to play a major role in corporate, retail and educational spaces. Smart technologies are enhancing efficiency, personalisation and user experience like never before.
Sustainability as standard: Sustainability has evolved into an industry standard, with companies doubling down on their green credentials. Innovations such as energy-efficient displays, recyclable AV solutions and sustainable supply chain practices were widely showcased at ISE, reinforcing the industry's commitment to responsible business practices.
The rise of immersive experiences: ISE 2025 brought futuristic entertainment and automation to life with standout attractions such as the Esports Arena and the Robotics & Drone Arena. These showcases highlighted how immersive technologies are reshaping the gaming, entertainment and automation sectors, paving the way for new possibilities in AV applications.
What’s next? Stay connected with Midwich
ISE 2025 has set the stage for another transformative year in AV, and Midwich remains at the forefront of driving these changes. We’ve dived deeper into these trends in the latest edition of Connected Magazine - just launched.
In our spring edition, discover workplace, broadcast and home cinema trends, the evolution of hotel TVs and what’s happening in the events and entertainment space. Plus, read contributions from industry experts.
Stay up to date and explore past editions here.
We look forward to continuing these conversations and shaping the industry alongside our valued partners and customers.
